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Global Advisory Trends Report 2025

The accounting industry is rapidly evolving, and firms that don't adapt risk being left behind. We surveyed accountants from firms across the world and collated their insights in this comprehensive report.

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Global Advisory Trends Report 2025

Spotlight Reporting has just released its latest deep dive into the future of the accounting industry — and the findings are unmissable. As the pace of change continues to accelerate, driven by cloud tech, open data, Gen AI, and evolving client demands (like ESG), the message is clear: advisory is the future.

Key insights from this year’s report:

  • 67% of firms now identify as being progressive or hybrid, actively delivering advisory services
  • 34% plan for advisory to make up at least 51% of their future revenue
  • Firms see the biggest growth opportunities in accounting and assistance, virtual CFO and advisory work, followed by strategic planning and coaching
  • ESG Advisory is still in its infancy, where only 16% of firms having already started or completed their own ESG or Sustainability Strategy and/or reporting capability assessment.

Ready to find out more and see where the industry is heading — and how your firm can get ahead? Download the full report now and stay one step ahead.

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